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Old December 22nd 10, 03:12 PM posted to uk.rec.audio,alt.audio.equipment,rec.audio.opinion
Keith G[_2_]
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Default Technics direct drive turntables


"Jim Lesurf" wrote in message
...
In article , Keith G
wrote:

"Jim Lesurf" wrote in message
...



I wonder how many of the 'direct drive' ones simply OEM from Technics.
Not all the items listed are 'direct drive'.


I doubt Technics made for anyone else but there certainly appears to be
identical decks being offered by a number of different 'names' in that
Brands List.


And if you look, for example, at the article on the old JBE turntable in
this month's HFN you can see it used an OEM direct drive. Described as
being the 'best' and 'proven' from 'Japan', etc. Alas such marketing
blurbs
often cover for the actual source of OEM.

My experience with many large Japanese companies is that they routinely
supplied components and OEM - after they'd used their newest and best in
their own models for a year or two first. Looking at other items these
days
like displays, etc, I get the impression this continues. Simply good
business practice to maximise the return on having developed and set up a
production line. Use the latest and best in your own models, and then make
the items avalable to others when you move on to your new components
yourself. This also undercuts others from putting in the investment to
develop a competing component. :-)

No idea to what extend the Technics brand name covers this. But I'd be
surprised if the company never did/does it. Although they - and their
buyers - may wish to avoid saying so to the end users. :-)



I base my opinion only on the fact that Technics was a smaller brand than
some other famous names and that, in many years of reading various mags, I
don't recall ever seeing anything like 'made by Technics' or similar when
referring to a different manufacturer. Obviously, I could be wrong - moot
now that the Technics brand has been buried!